Case Study
WOLF POWER SYSTEMS at IFAT 2026 in Munich
For our long-standing customer Wolf Power Systems GmbH, we realized a 30 m² exhibition stand at IFAT 2026 in Munich that achieves an exceptionally strong impact despite its more compact footprint. The aim was an appearance that immediately catches the eye with a striking design, powerfully embodies the company's identity and at the same time offers space for customer meetings and networking. The result: a stand whose distinctive aesthetic and consistent brand language make it far more impactful than its square meters would suggest.
Request a project nowProject overview
The exhibition stand was designed to generate maximum attention at IFAT – the world's leading trade fair for environmental technologies – while at the same time serving as a professional platform for customer care and the acquisition of new customers.The central design element is the large-format, round ceiling suspension in the company's striking signature red. It gives the stand an unmistakable silhouette even from a distance and acts as a visual anchor within the expansive exhibition hall.The wall design in graffiti and comic style deliberately breaks with classic exhibition stand construction conventions and makes a clear statement: modern, bold, unforgettable.
Objectives
Wolf Power Systems GmbH pursued the goal of being perceived as a strong brand at IFAT 2026 and of appealing to both existing customers and new business contacts.
The customer's particular wish was a stand that stands out immediately through its visual power – dominated by the characteristic company red. The extraordinary wall graphics in graffiti and comic style were intended to create an unmistakable brand experience that stays in the memory.
Directly beneath the round ceiling suspension, a matching round counter was placed – a conceptually coherent centerpiece that invites encounters and completes the overall composition.
The customer's particular wish was a stand that stands out immediately through its visual power – dominated by the characteristic company red. The extraordinary wall graphics in graffiti and comic style were intended to create an unmistakable brand experience that stays in the memory.
Directly beneath the round ceiling suspension, a matching round counter was placed – a conceptually coherent centerpiece that invites encounters and completes the overall composition.
Implementation & design
For the stand architecture, we once again relied on the proven and sustainable ALUVISION wall system, which impresses with its stability, reusability and high-quality look. The wall surfaces were designed with printed Forex panels as well as textile graphics – materials that can be used several times over and thus save resources and costs in the long term.The defining highlight was the elaborately designed wall graphic: a design in graffiti and comic style, kept consistently in the company red, that combines craftsmanship precision with exceptional creativity. Preparing the graphics for printing required particular care in order to ensure perfect coloring and image sharpness on all wall elements.The large round ceiling suspension in bright company red continued the stand's visual guidance system and made it visible from afar within the hall.
Planning & process
As with every trade fair project, this stand also required precise logistics and scheduling: all materials and printed products had to be ordered and coordinated just in time, and all teams mobilized on schedule.
The exact positioning of the large-format round ceiling suspension posed a particular technical challenge. This called for experience, craftsmanship and close coordination with the trade fair team.Thanks to structured processes, years of project experience and a well-coordinated team, the setup went smoothly and on time – just as our customers have come to expect from wpunkt.
The exact positioning of the large-format round ceiling suspension posed a particular technical challenge. This called for experience, craftsmanship and close coordination with the trade fair team.Thanks to structured processes, years of project experience and a well-coordinated team, the setup went smoothly and on time – just as our customers have come to expect from wpunkt.
Result
The exhibition stand achieved exactly the effect the customer had hoped for: the side walls in graffiti-comic style became the absolute eye-catcher in the hall – modern, striking and yet with an elegance that perfectly represents the Wolf Power Systems brand.
Wolf Power Systems GmbH was once again delighted with the result – a reaction that impressively confirms our long-standing, trusting collaboration.
Wolf Power Systems GmbH was once again delighted with the result – a reaction that impressively confirms our long-standing, trusting collaboration.
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